Shimmy Atelier Brand Story
A Collaboration of Craft, Vision, and Community
Some partnerships are planned. Others are rediscovered at exactly the right moment.
Shimmy Atelier began with a connection between RJ and Paula that first formed decades ago when RJ worked for Paula through her successful business, Paula’s Place.
Twenty years later, their paths crossed again.
Recognizing that their skills and experiences complemented one another, they created Shimmy Atelier — bringing together Paula’s decades of craftsmanship and material expertise with RJ’s understanding of the belly dance community and the creative vision needed to bring each dancer’s ideas to life.
Together, they share a simple philosophy:
The Right Garment for Every Person
Every dancer has a unique body, movement style, personality, and story.
A costume should not simply be worn — it should feel like it belongs to the person wearing it.
Shimmy Atelier is dedicated to creating pieces that are:
One of a kind
Thoughtfully designed
Made with quality materials
Inspired by the dancer’s individuality
Created with movement in mind
About us
Shimmy Atelier was created from a genuine appreciation for the dancers who bring this art form to life.
With an understanding of the many styles, traditions, and performance needs within the belly dance community, Shimmy Atelier approaches each design with respect for the individual dancer and their unique expression.
From traditional influences to modern fusion interpretations, every costume is designed to do more than look beautiful — it is created to support movement, reflect personality, and help each dancer feel confident in their performance.The Shimmy Atelier Experience
At Shimmy Atelier, every costume begins as a vision.
From the first conversation to the final fitting, each piece is thoughtfully designed to reflect the dancer’s personality, movement style, and performance goals.
Our extensive collection of fabrics, embellishments, crystals, trims, and specialty materials allows each creation to be tailored — from elegant performance essentials to extraordinary couture showpieces.
Whether you are stepping onto the stage for the first time or creating your next signature look, your costume should feel as unique as your artistry.
Costume Investment Collections
COLLECTION I
Atelier Essentials
Starting Investment:
$175–$300
Designed for:
Students
New performers
Studio showcases
Budget-conscious custom commissions
Includes:
Custom design consultation
Basic pattern/design development
Quality performance fabrics
Simple embellishment options
Personalized color and style selection
Typical pieces:
Custom top
Belt/hip piece
Skirt
Simple accessories
COLLECTION II
Performance Collection
Starting Investment:
$300–$650
Designed for:
Stage performances
Professional dancers
Regular performers
Includes:
Custom fit and design
Performance-grade materialsEnhanced embellishment
Fringe, trims, and decorative details
Stone/crystal selection
Typical additions:
Glass stones
Rhinestones
Layered embellishment
Custom accessories
COLLECTION III
Signature Collection
Starting Investment:
$650–$1,000+
Designed for:
Competition pieces
Featured performances
Professional showcases
Signature costumes
Includes:
Extensive design development
Premium fabrics
Custom embellishment patterns
Luxury trims
Advanced construction techniques
May include:
Swarovski crystals
Specialty textiles
Intricate handwork
Custom accessories
COLLECTION IV
Couture Collection
Investment:
Custom Quote
For creations that are truly one of a kind.
Examples:
Competition costumes
Stage productions
Fantasy-inspired designs
Museum-quality pieces
Luxury crystal work
Specialty material applications
MATERIAL MENU
Select Your Materials
FABRIC OPTIONS
Studio Collection
Affordable, versatile performance fabrics
Performance Collection
Enhanced stretch, texture, movement, and durability
Premium Collection
Designer textiles, specialty fabrics, luxury finishes
Signature Collection
Rare, specialty, vintage, or high-value materials
EMBELLISHMENT MENU
Choose Your Level of Detail
Classic Sparkle
Sequins
Basic stones
Decorative trims
Stage Brilliance
Rhinestones
Glass stones
Fringe
Layered embellishment
Crystal Luxe
Premium crystals
Swarovski accents
Detailed stone placement
Couture Artistry
Extensive handwork
Custom patterns
One-of-a-kind embellishment
CUSTOM PROCESS
Your Costume Journey
1. Consultation
We discuss:
Dance style
Performance goals
Inspiration
Budget
Measurements
2. Design Development
Together we select:
Silhouette
Fabric
Colors
Embellishments
Finishing details
3. Commission Approval
You receive:
Design summary
Material selections
Investment quote
Production timeline
4. Creation
Your costume moves through:
Construction
Embellishment
Fittings
Final detailing
5. Final Reveal
Your finished piece is prepared with:
Final inspection
Care instructions
Delivery/pickup arrangements
PAYMENT POLICY
Reserving Your Commission
A 30% non-refundable commission deposit secures your production placement.
Minimum deposit:
$75
Remaining balance is divided according to project size and complexity.
Luxury commissions may require:
Materials payment
Additional milestone payments
Multiple fittings
ADDITIONAL SERVICES TABLE
|
Service |
Starting Investment |
|
Custom Consultation |
$25–$50 |
|
Costume Redesign |
$100 |
|
Alterations |
$25 |
|
Rush Production |
+20–50% |
|
Custom Accessories |
Quote |
|
Specialty Materials |
Quote |
Create Something Unforgettable
Your costume is more than clothing.
It is movement.
It is expression.
It is the first impression before the first step.
Paula
Co-Owner & Couture Costume Specialist
Paula brings decades of experience in costume craftsmanship, garment construction, and creative entrepreneurship.
As the founder of the highly successful Paula’s Place, Paula has developed a lifetime of expertise in quality materials, design details, construction techniques, and the creation of exceptional garments.
Her extensive collection of fabrics, embellishments, crystals, trims, and specialty materials represents decades of dedication to her craft and provides Shimmy Atelier with an extraordinary creative resource.
Paula’s knowledge, craftsmanship, and material expertise form a foundation for creating unique, high-quality costume designs.
RJ
Co-Owner & Creative Designer
RJ brings design vision, creative direction, and a deep connection to the belly dance community.
With a history that began decades ago when RJ worked for Paula through her successful business, Paula’s Place, their paths crossed again twenty years later.
Recognizing how naturally their talents complemented one another, RJ and Paula created Shimmy Atelier.